Hi, I am SinKo

Product Designer
for Complex Enterprise Workflows

Recent work spans 0→1 UX for a B2B payment recovery platform and an AI-assisted design workflow that took a product concept from UX audit to user-tested prototype.
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Vancouver-based · Open to full-time product design roles and strategic engagements
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Contact me on LinkedIn or Email.

Design Works

Flowchart comparing original and future workflows for issue detection and resolution, detailing roles of Business Ops, Engineering Support, Marketing Ops, Data & Analytics, and Revenue Ops in each step.

Design layout showing sections for Primary User and Secondary User with sticky notes, notes on user groups, how the system fits into existing ones, and constraints shaping the project.

Designing for Jane App with an AI-Native Workflow

An AI-assisted workflow that took two features from UX audit to user-tested prototype, in under two weeks.

AI Workflow

Enterprise UX

Concept

Diagram comparing original and future workflows for issue detection and resolution, showing step-by-step processes with roles for owners and support teams in colored labels.

Diagram showing user groups labeled Primary User and Secondary User with notes on prioritizing simplicity and configurability, and sections on how the design fits into existing systems and project constraints.

Building a Rule Builder for Non-Technical Users

Led 0→1 UX for a B2B payment recovery product, turning complex logic into a guided rule builder

B2B

Saas

UX Strategy

Coherent API keys administration panel showing key statuses like Active, Expired, Deactivated, and Upcoming.

Dashboard showing API key groups with names and descriptions in the Coherent administration panel.

A Scalable UX for an API Platform

Redesigned API key management for clarity, usability, and accessibility.

Enterprise UX

Usability Testing

Accessibility

Flowchart shows patient and reception actions in ICBC inquiry and eligibility phases for clinic intake process.

Table comparing Discover and Book stages for clinics: goals, touchpoints, and main friction points.

Designing Operations for a Growing Clinic

Improved intake and front desk workflows from inside a growing clinic.

Service Design

Healthcare

Growth

Advisor App sign-in page with fields for Advisor ID, password, remember me checkbox, and sign-in button.

Password required

Making Retirement Planning Intuitive

Redesigned retirement planning workflows for an insurance platform.

B2B

Tablet App

Usability Testing

Data Projects

To design well for data-heavy products, I needed to understand them from the inside. A two-year Business & AI Management diploma at BCIT gave me hands-on experience building machine learning models and working with real datasets.